WENDY LIN

HTML
CSS
JS
Angular
D3
Illus-trator
Photo-shop
MS Excel
Man-darin
Spanish
Meteor
Sketch
Python
strong medium weak
purposeful design inequality
impactful ambition indifference
collective creativity arrogance
purposeful design
third wave coffee
collective creativity
inequality
vanity metrics
arrogance
goldman sachs elefint
ut-austin simmr hbs

2006 to 2010 AUSTIN AND HOUSTON

Business Honors, Finance | Minor in Chinese, Coursework for Minors in Marketing and Math

Internships

  • Wireless and IT Industries Intern // Austin Technology Incubator (9/2009 to 5/2010)
    • Evaluated startup applications and led portfolio company projects in market validation, competitive analysis, financial analysis, and strategy
  • Natural Resources Group Summer Analyst // Goldman Sachs (6/2009 to 8/2009)
    • Worked on $5.5bn Baker Hughes’ acquisition of BJ Services
  • Private Equity Intern // Gateway Private Capital, a private equity advisory firm (10/2007 to 5/2008 and 9/2008 to 1/2009)
    • Performed analysis of PE/VC funds’ performance and portfolio fit for institutional investors
    • Led intern and full time analyst recruiting and managed intern to build thought pieces and prepare Requests for Proposals under strict time requirements
  • Growth Equity Intern // Austin Ventures (6/2008 to 8/2008)
    • Identified top opportunities in education technology based on valuation, market, and idiosyncratic factors
    • Explored strategic options for Entrepreneur Magazine
  • Corporate Banking Intern // Merrill Lynch Private Wealth Management (12/2007 to 1/2008)
    • Ranked first among five interns in leads of $1-15mm businesses
  • Risk Management Intern // Austin Capital Management, a $1.6bn fund of hedge funds (5/2007 to 11/2007)
    • Performed due diligence on hedge funds and tracked monthly portfolio risk metrics
    • Initiated office-wide movement to eliminate and digitize all paper files and redesign fund marketing materials

On Campus Involvement

  • Portfolio Manager, Founding Team // Texas Undergraduate Investment Team
    • Led group of 16-20 to manage $30,000+ student fund
    • Outperformed S&P 100%
    • Led fundraising, “hiring/firing,” operational/structural changes and implementation, public relations, talent development, and alumni relations
  • Team Lead // Asian Business Students Association Consulting Team
    • Led turnaround by revamping team mission and structure
    • Raised over $10,000, led planning and sponsor relations, and hosted first UT-wide sustainability case competition
  • Lead, Bone Marrow Drive
    • Organized first, biannual, week-long campus-wide drive
  • Charter VP // Panama Brigades
    • Worked in team of 12 to create micro-business for three Panamanian orphanages

Honors

  • Recipient of 9 Merit Scholarships
  • 1st of 16 teams // Roden Scholars Case Competition 2009
    • Worked in team of 4 to create vision, concept, strategy, and implementation plan to build a massive online role playing game (MMORPG) with a social impact
  • 1st of 10 teams // ABSA 2008 Case Competition
    • Worked in team of 4 to create marketing strategy for Buick
  • 3rd of 16 teams // Roden Scholars Case Competition 2010
    • Led team of 4 to create vision, concept, and implementation plan on the premise of using advanced GPS technology to help the blind
  • 3rd of 12 teams // BizIT 2008 Case Competition
    • Worked in team of 4 to build product commercialization strategy for biotech firm with ingestible insulin tracking technology
  • Finalist // International Renewable Energy Case Competition
    • Led team of four to build renewable energy startup to solve Macedonia’s coal dependency and presented to panel of investors
  • UT Representative Team // McCombs International Case Challenge
    • Worked with team of four in 72 hour competition to re-imagine Dell’s execution strategy in China

Select Academic Projects

  • Brass Ring Team Lead // Dell
    • Managed team of four to provide recommendations on supplier quality strategy
  • Founding Team // StudentSourced.com
    • Created strategy and launch plan for talent crowdsourcing startup
  • Team Member // Hot Science Cool Talks
    • Devised online growth strategy for education nonprofit

2010 TO 2012 SAN FRANCISCO

Technology, Media, Telecom Investment Banking Analyst

Worked in 10+ teams simultaneously to guide clients through financial transactions. Helped launch startup coverage and startup investing, enhance venture capital (VC) coverage, and pilot new initiatives in group-wide marketing and public relations

  • Deal experiences include sponsor consortium buyside of private internet company to merge with existing portfolio company, PMC-Sierra’s acquisition of Wintegra, LSI Engenio’s carve out sale to NetApp, and Network Solutions’ sale to Web.com
  • Other notable experiences include LinkedIn’s IPO pitch
  • Facilitated investments in pre-IPO companies such as Dropbox and Uber
  • Coordinated across teams to plan and create pre and post event materials for 300-500 people conferences and other client events, including the Internet, Education, and Cloud Computing conferences

2012 TO 2014 SAN FRANCISCO

Co-Founder and CEO

Founded profitable online marketplace connecting customers to local businesses through ticketed experiences like cooking classes at restaurants. Pivoted away from an online equity fundraising platform for non-tech businesses. Joined 500 Startups, a top 3 tech accelerator with <2% acceptance rate

  • Raised over $150,000 for small businesses before pivot
  • Led product design and development, front-end development, user interviews and acquisition, local business sales, and talent recruitment
  • Signed up over 40 businesses and over 700 users in 9 weeks
  • Self taught front-end development and designed and built site in under 3 months

SUMMER 2014 SAN FRANCISCO

Designer and Front End Developer Intern

Created Elefint Labs experimental division, led first Labs project, an interactive infographic using D3.js, and worked with clients for web and infographic design projects

  • Designed websites for organizations including Lean In and Population Services International
  • Used statistical software (SPSS) to analyze Bureau of Labor Statistics’ American Time Use and Consumer Expenditures Surveys to create interactive infographics mapping the use of time to the use of money

2014 TO 2016 BOSTON, SHANGHAI, ISTANBUL

2+2 Admit

Internships and Work Experience

  • Business Design Intern // IDEO
    • Identified customer needs, designed, prototyped, and tested service concepts, user experiences, and partnership models for multinational rating company entering China through a local partnership
    • Designed new checkout experience for internal library, and built a digital tool in 1.5 weeks with Angular and Meteor
    • Aided in designing a healthy snack, which is a new product category in China, and in the re-design of the sanitary pad
  • Summer Associate // Innosight (Clayton Christensen's innovation strategy consulting firm)
    • Created positioning, financial, and executional details for five venture plans for industrial company's new services division
  • Associate // Founder Collective
    • Evaluated seed-stage startups
  • Research Assistant to Professor Nick Sinai at Harvard Kennedy School

On Campus Involvement

  • President // Tech Club
    • Led club of over 500 members, 11 vice presidents, and over 50 directors

Selected Coursework

  • Blockchain Technologies (at MIT Media Lab)
  • Cognitive Integration: Towards Building Artificial Minds (at MIT Media Lab)
  • Liberating Structures and Indirect Design (at MIT Media Lab)

Honors

  • Best Mobile App // Hack@Brown
    • Designed and built a Stack Overflow x in person pair programming and mentorship iOS app in 24 hours in a team of two
  • Most Feasible Solution // Harvard Kennedy School Smart Cities Hackathon
    • Designed the structure and implementation plan of a program to help the city of Holyoke's residents walk more by making the city's pedestrian environment friendlier
    • Worked in team of 5 with representation from the Harvard Graduate School of Design, Harvard Kennedy School, Harvard Education School, and Microsoft

Select Academic Projects

  • Team Member // Migros
    • Worked in team of 6 to interview customers, redesign, and prototype a new mobile app to enhance pre- and during shopping experience for one of largest grocery store chains in Turkey
    • Presented findings and demoed app to key executives in Migros after just one week of work

goldman sachs elefint
ut-austin simmr hbs

2006 to 2010 AUSTIN AND HOUSTON

Business Honors, Finance | Minor in Chinese, Coursework for Minors in Marketing and Math

Internships

  • Wireless and IT Industries Intern // Austin Technology Incubator (9/2009 to 5/2010)
    • Evaluated startup applications and led portfolio company projects in market validation, competitive analysis, financial analysis, and strategy
  • Natural Resources Group Summer Analyst // Goldman Sachs (6/2009 to 8/2009)
    • Worked on $5.5bn Baker Hughes’ acquisition of BJ Services
  • Private Equity Intern // Gateway Private Capital, a private equity advisory firm (10/2007 to 5/2008 and 9/2008 to 1/2009)
    • Performed analysis of PE/VC funds’ performance and portfolio fit for institutional investors
    • Led intern and full time analyst recruiting and managed intern to build thought pieces and prepare Requests for Proposals under strict time requirements
  • Growth Equity Intern // Austin Ventures (6/2008 to 8/2008)
    • Identified top opportunities in education technology based on valuation, market, and idiosyncratic factors
    • Explored strategic options for Entrepreneur Magazine
  • Corporate Banking Intern // Merrill Lynch Private Wealth Management (12/2007 to 1/2008)
    • Ranked first among five interns in leads of $1-15mm businesses
  • Risk Management Intern // Austin Capital Management, a $1.6bn fund of hedge funds (5/2007 to 11/2007)
    • Performed due diligence on hedge funds and tracked monthly portfolio risk metrics
    • Initiated office-wide movement to eliminate and digitize all paper files and redesign fund marketing materials

On Campus Involvement

  • Portfolio Manager, Founding Team // Texas Undergraduate Investment Team
    • Led group of 16-20 to manage $30,000+ student fund
    • Outperformed S&P 100%
    • Led fundraising, “hiring/firing,” operational/structural changes and implementation, public relations, talent development, and alumni relations
  • Team Lead // Asian Business Students Association Consulting Team
    • Led turnaround by revamping team mission and structure
    • Raised over $10,000, led planning and sponsor relations, and hosted first UT-wide sustainability case competition
  • Lead, Bone Marrow Drive
    • Organized first, biannual, week-long campus-wide drive
  • Charter VP // Panama Brigades
    • Worked in team of 12 to create micro-business for three Panamanian orphanages

Honors

  • Recipient of 9 Merit Scholarships
  • 1st of 16 teams // Roden Scholars Case Competition 2009
    • Worked in team of 4 to create vision, concept, strategy, and implementation plan to build a massive online role playing game (MMORPG) with a social impact
  • 1st of 10 teams // ABSA 2008 Case Competition
    • Worked in team of 4 to create marketing strategy for Buick
  • 3rd of 16 teams // Roden Scholars Case Competition 2010
    • Led team of 4 to create vision, concept, and implementation plan on the premise of using advanced GPS technology to help the blind
  • 3rd of 12 teams // BizIT 2008 Case Competition
    • Worked in team of 4 to build product commercialization strategy for biotech firm with ingestible insulin tracking technology
  • Finalist // International Renewable Energy Case Competition
    • Led team of four to build renewable energy startup to solve Macedonia’s coal dependency and presented to panel of investors
  • UT Representative Team // McCombs International Case Challenge
    • Worked with team of four in 72 hour competition to reframe Dell’s execution strategy in China

Select Academic Projects

  • Brass Ring Team Lead // Dell
    • Managed team of four to provide recommendations on supplier quality strategy
  • Founding Team // StudentSourced.com
    • Created strategy and launch plan for talent crowdsourcing startup
  • Team Member // Hot Science Cool Talks
    • Devised online growth strategy for education nonprofit

2010 TO 2012 SAN FRANCISCO

Technology, Media, Telecom Investment Banking Analyst

Worked in more than ten 4-10 person teams simultaneously to guide clients through financial transactions. Helped launch startup coverage and startup investing, enhance venture capital (VC) coverage, and pilot new initiatives in group-wide marketing and public relations

  • Live experiences include sponsor consortium buyside of private internet company to merge with existing portfolio company, PMC-Sierra’s acquisition of Wintegra, LSI Engenio’s carve out sale to NetApp, and Network Solutions’ sale to Web.com
  • Other notable experiences include LinkedIn’s IPO pitch
  • Created and implemented across 7 sectors new process and avenues for client communication such how to optimize client email collection and management, and running a unique speaker series
  • Facilitated investments in pre-IPO companies such as Dropbox and Uber
  • Forged relationships and created thought pieces for VCs and pre-Series A startups
  • Coordinated across teams to plan and create pre and post event materials for 300-500 people conferences and other client events, including the Internet, Education, and Cloud Computing conferences

2012 TO 2014 SAN FRANCISCO

Co-Founder and CEO

Founded profitable online marketplace connecting customers to local businesses through ticketed experiences like cooking classes at restaurants. Pivoted away from an online equity fundraising platform for non-tech businesses. Joined 500 Startups, a top 3 tech accelerator with <2% acceptance rate

  • Raised over $150,000 for small businesses before pivot
  • Led product design and development, front-end development, user interviews and acquisition, local business sales, and talent recruitment
  • Signed up over 40 businesses and over 700 users in 3 months
  • Self taught front-end development and designed and built site in under 3 months

SUMMER 2014 SAN FRANCISCO

Designer and Front End Developer Intern

Created Elefint Labs experimental division, led first Labs project, an interactive infographic using D3.js, and managed clients for web and infographic design projects

  • Designed websites for organizations including Lean In and Population Services International
  • Used statistical software (SPSS) to analyze Bureau of Labor Statistics’ American Time Use and Consumer Expenditures Surveys to create interactive infographics mapping the use of time to the use of money

2014 TO PRESENT BOSTON

2+2 Admit | MBA Candidate (graduation May 2016)

On Campus Involvement

  • VP of Design // Design Club
    • Lead branding, asset, and web redesign
  • Director of Education // Tech Club
    • Plan and run with team of three multiple education events a month on web development, mobile development, "growth hacking", product management, and rapid prototyping
  • Head of Marketing // SPARK Entrepreneurship Conference hosted by the HBS Entrepreneurship Club
    • Achieved stretch target of over 800 ticket sales, surpassing previous year's sales by 33%
    • Designed all conference assets such as folders, flyers, and signage
    • Worked with team of eight to plan and run conference, recruit speakers, solicit sponsorship, and configure logistics; assisted other functions by raising $2,500
  • VP of Innovation // Strategic Communications Club
    • Plan, market, and run creative speaking workshops on sales pitching, speaking for community building, and running a successful crowdfunding campaign
  • Member // Social Enterprise, Asia Business, and Leadership and Human Capital Clubs

Select Academic Projects

  • Team Member // Migros
    • Worked in team of 6 to interview customers, redesign, and prototype a new mobile app to enhance pre- and during shopping experience for one of largest grocery store chains in Turkey
    • Presented findings and demoed app to key executives in Migros after just one week of work

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